Lovepan 2025
lu: 31 March 2025To "pan" comes from the idea of "hitting pan" or using up pressed makeup until you could see the metal pan of the container it's in. In the context of Project Pan, to "pan" means to finish a product.
Technically it's normal programming to want to finish a product, but Project Pan emphasizes the goal to finish it within a certain timeframe while imposing rules that encourage underconsumption, like not allowing yourself to buy another lipstick until you finished one already in your collection, or if you just want to finish a product before moving on to more fun items in your collection.
To Pan

- product & shade: Maybelline Fit Me Compact Powder (118 Light Beige)
- status: I'm trying to go through this as fast as I could because I'm not a fan of this thing.

- product & shade: Squad Co. Lock It In Setting & Fixing Spray (50mL)
- status: I use this pretty much all the time now and I'll miss it. Either I repurchase this or buy a setting spray from another brand (leaning towards the former).


- product & shade: Ever Bilena Matte K-Beauty Lipstick (Maple Candy)
- status: It's at its last centimeter. I was confident I would finish it by February but I suddenly had a pink phase.

- product: Ever Bilena Matte LTD Liquid Lipstick
- status: It's either I'm successfully using this up or the formula is drying up in its tube before I get to use it. Sweet Strawberry is close. I'll sort of miss them.

- shade: Dolly Nude

- shade: Sweet Strawberry

- product & shade: Squad Co. Strobe Wand (Enchanted)
- status: I learned to appreciate highlighter but I keep forgetting to put this on before powder.

- product & scent: Babydoll Korea Eau de Parfum (Princess Pepper)
- status: Nowadays I only use this when I'm dressing fancy.

- product & scent: FRESH Scentlab Fragrance Mist (Strawberry Shortcake)
- status: I used it a lot in my pink phase.
Panned

- product & shade: Chu Chu Beauty Yummy Yum Skin Dewy Cushion (Wafer)
- status: The thing broke so I couldn't even reuse it if I wanted to.

- product & shade: BYS Be Free Clean Pressed Powder Foundation (Light Neutral)
- status: This was good. I won't repurchase because the formula is fragile.


- product & shade: Ever Bilena Plus Serum Tinted Lip Balm (Latte) new!
- status: I stopped using this weeks before the panned date but I didn't considered it panned because there was still bits in the tube that I need to scoop out. But fuck that.
The main goal in Project Pan is "use up all the makeup". You make think "well yeah, duh, who wouldn't? Why is there a special challenge for it?" which is a valid question.
I think an equally important benefit Project Pan does for people is to ground them to reality regarding makeup usage. If you look more into Project Pan, you'd find that many challenges within it seem to be designed with people with huge makeup collections in mind— those who realistically could not finish all the makeup in their collection within their entire lifetime yet continue to buy more products. Those people are the prime target audience of Project Pan and not really beginners or non-makeup lovers. Project Pan helps these people by allowing them to experience firsthand how much does a makeup product really take to use up completely with the prospect of being able to make better decisions when buying given this knowledge.
Project Pan is not a solve-all solution to overconsumption and it is very much just a bandaid solution to overconsumption. But that doesn't mean it's unnecessary for beginners to participate in Project Pan. In fact I think beginners are one of the demographics that are most prone to engaging in overconsumption. Project Pan has a great positive impact on reducing overconsumption when encouraged early on because it's easier to prevent a problem than to solve one.